Wednesday, October 8, 2014

Discovery Kids coming back - sort of

Discovery Kids was a television channel from 1996 to 2010 that a lot of so-called "'90s kids" have fond memories of. It was replaced by The Hub, a joint venture between Discovery and Hasbro, in October of 2010. Currently officially known as Hub Network, it may be best known as the home of My Little Pony: Friendship is Magic, a show popular among not just its young girl target demographic but also with teenage/young adult viewers called bronies (or, in the case of some older females, pegasisters). One of these bronies is me, which is why I am doing this post.

Now, the Hub is being rebranded as Discovery Family effective on Monday. The reasoning behind this is that Discovery has taken over the channel's majority stake from Hasbro. Some of Hasbro's shows, like My Little Pony, will still be airing, but there will be more Discovery shows in the mix. This could be seen as a bit of a return to the Discovery Kids days, although it's not exactly the same channel it once was, especially with all of the pony stuff nowadays.

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